Post by romtu on Mar 25, 2009 12:44:38 GMT -5
This game is great because it takes very little effort to open it up and play. It makes it an incredibly casual game. The problem is that a lot of people are too lazy to create an account to try out a game, so they don't bother. If you had a "quick-start" you'd get a lot more people to try it out.
Basically, it creates a "Guest" account for them, and then they can go back and actually fill in account details if they like the game.
Alternatively, you could stream-line account creation and just let people fill in the rest later. Just get a username, password and email or something. Then you have to provide (and make very clear) the means to pick all the rest. If you could put all of this as part of the flash window, so they don't have to navigate through several windows (which just gives them more opportunities to leave) then it would be even better. Look at your traffic details and see when people usually leave. If there are a lot who leave the site on the registration page, then it's definitely a problem.
Basically, it creates a "Guest" account for them, and then they can go back and actually fill in account details if they like the game.
Alternatively, you could stream-line account creation and just let people fill in the rest later. Just get a username, password and email or something. Then you have to provide (and make very clear) the means to pick all the rest. If you could put all of this as part of the flash window, so they don't have to navigate through several windows (which just gives them more opportunities to leave) then it would be even better. Look at your traffic details and see when people usually leave. If there are a lot who leave the site on the registration page, then it's definitely a problem.
